Just recently I hired a personal trainer (a.k.a. “Mean Old Luke”). Nothing too surprising here EXCEPT that I’ve been a member of two gyms in this area, one for 2 years and the other for over 4 years—both who sell personal training. Yet neither of them has ever attempted to try and upsell me on any of the other services …
Well, the “cloud computing” fever is hitting a peak as more and more MSPs are jumping on the bandwagon. Apparently the Office 365 release is causing a number of businesses to ask their IT company, “What the heck is cloud computing?” At a minimum, you need to be talking to your clients about what cloud computing is, and how (or …
Years ago when I was selling high end technical training to IT professionals for a living, the biggest sales objection I heard all day long was, “If my employer isn’t going to pay for it, I’m not going.” As the owner of an IT services company who employs these folks, this may not come as a shock to you. In …
..and a fresh, new exciting one about to begin. Although I think it’s a bad idea to only ―check in on how you are doing once a year in January, I can’t help but be a bit more reflective at the end of the year looking back over the events that have happened and asking myself three things: What did …
7 Fundamentals To Successfully Sell To Bigger Accounts Approach prospects with CONFIDENCE. There is nothing more detrimental to the sales process than appearing needy, nervous or insecure. Start at the TOP. Never forget that you are dealing with PEOPLE and that EMOTIONS are driving their decisions regardless of how big or small the organization. The key drivers are: Fear Ego …
An Easy To Implement Marketing Strategy That Will Help You Close Large IT Managed Services Sales, Faster And Easier By: Robin Robins, Author of the Managed Services Marketing Blueprint Are you a managed services provider that wants to land larger contracts? Do you lose sales because clients think your managed IT services are “too much money” or because …
By Robin Robins – Managed IT Services Marketing Expert Have you ever experienced a few months of absolute chaos where every client and their uncle is calling you with a computer crisis that needs to be fixed immediately, only to be followed by a few months of complete famine where nobody calls and you start worrying as to whether or …
“At a time when many are stressed about how they are going to survive, retreating, and freaking out about their financial situation, I’ve been able to personally coach a small group of my managed it services clients to secure an average increase of 209% in bottom line profits, a 45.2% increase in NEW clients and 50.6% increase in managed it …
Why MSPs Need To Pay Attention To What They Call Their Managed IT Services Solutions When you talk to clients about your IT managed services, what do you call it? Do you say it’s “managed software?” Do you just use the common industry term, “managed services?” If so, listen up … What you call your managed service solution IS important …
Should You Put A Guarantee On Your Managed Services Solution? By: Robin Robins, Managed Services Marketing Blueprint I often get e-mails from managed service providers asking if they REALLY need to offer a guarantee on their services. So, here is my final position on the matter: If you cannot unconditionally guarantee your managed IT services solution, you need to go …
