MSP Marketing

Featured image for “The 3 Unshakable Life Lessons George Foreman Left Us With”
March 25, 2025
Robin Robins

The 3 Unshakable Life Lessons George Foreman Left Us With

This past week, the world lost more than just a boxing legend. We lost a man who turned failure into faith, power into purpose, and hardship into hope. George Foreman wasn’t just a two-time heavyweight champion of the world. He was a preacher, a wildly successful entrepreneur and a man who came from absolutely nothing and built a life defined by grit, growth and grace. Subscribe to the TMT YouTube channel here Back in 2021, I had the incredible opportunity to sit down and interview…
Featured image for “Why MSPs Struggle to Sell (And How to Fix It)”
March 20, 2025
Robin Robins

Why MSPs Struggle to Sell (And How to Fix It)

Imagine you’re trying to train an elephant. You give it commands, try to push it in the right direction and nothing happens. Frustrating, right? That’s exactly what happened in 1903 when a Dallas circus bought an elephant from a famous trainer. The trainer swore it was the smartest animal he had ever worked with, yet when the new owner tried to get it to move, the elephant wouldn’t budge. After days of frustration, the owner called the trainer, convinced he had been sold a deaf…
Featured image for “Lessons from Kevin O’Leary: Execution, Customer Service, and Business Success”
March 18, 2025
Robin Robins

Lessons from Kevin O’Leary: Execution, Customer Service, and Business Success

I had the incredible opportunity to sit down with Kevin O’Leary, one of the sharpest minds in business and investing, during one of our past IT Sales And Marketing Boot Camps. If you’ve ever watched Shark Tank, you know Kevin is brutally honest, data-driven and focused on one thing: return on investment. His insights were not just valuable for startups pitching on Shark Tank—they are absolute gold for MSP business owners looking to scale, increase profitability and build a resilient business. Subscribe to the TMT…

Genius Of The Month

Featured image for “How Mario Leveled Up His MSP In Just One Year!”
February 18, 2025
Mario Zaki

How Mario Leveled Up His MSP In Just One Year!

Swipe the exact marketing templates Mario used to increase his revenue by $678K in just 90 days. Click the button below to download.…
Featured image for “Shatter Your Profit Ceiling: How Converging Networks Group Modernized Their Business Model And More Than Doubled Profits ”
February 6, 2025
Anthony Davilo, Genius Of The Month

Shatter Your Profit Ceiling: How Converging Networks Group Modernized Their Business Model And More Than Doubled Profits 

I started my career at Converging Networks Group, Inc., founded in 2003, when I was 21 years old. After leaving and gaining valuable experience at a franchise MSP, I approached CNG’s owners, Jerry and Brad Kuntz – my mentors – offering solutions to help their struggling business model adapt. Recognizing the challenges faced by the company, I returned as the director of managed services to lead their transition from a VoIP and data networking focus to an MSP model. Within about six months, we generated…
Featured image for “Breaking Free From Break-Fix: How Cornerstone Generated $1.68 Million In MSP Deals In 6 Months ”
January 2, 2025
Philip Tillman, Genius Of The Month

Breaking Free From Break-Fix: How Cornerstone Generated $1.68 Million In MSP Deals In 6 Months 

From earning a biotechnology degree and working in research to becoming the owner of an IT services company, my journey leading Cornerstone Information Systems is anything but conventional.   For over 40 years, Cornerstone has provided technology solutions, support and break-fix IT services, primarily to Western Kentucky and Middle Tennessee communities. Since joining Cornerstone in 1998, acquiring partial ownership in 2003 and full ownership several years ago, I’ve helped steer the company through transformations, supporting growth from a 12-person IT development company to a thriving almost…
6 Ways To Double MSP Leads, Appointments And Sales Without Spending A Dime On Marketing | Robin Robins

FREE: 6 Ways To Get More High-Paying Clients Without Spending A Dime On Marketing

Video

Featured image for ““Mr. Lemonis, my Dad wants me to take over his business someday, any advice?””
April 5, 2022
Robin Robins

“Mr. Lemonis, my Dad wants me to take over his business someday, any advice?”

At a special event we hosted with Marcus Lemonis, we had a tiny attendee ask an outstanding question, I thought I’d share it with you. Join us for Boot Camp April 19-22 to see Marcus speak live. Click here to get your tickets now or go to www.RobinsBigSeminar.com.…
Featured image for “Robin’s Top 12 Videos of 2021”
December 30, 2021
Robin Robins

Robin’s Top 12 Videos of 2021

2021 is coming to a close but it was quite a year for MSPs.  We’ve highlighted our Top 12 YouTube videos of the year for business growth.  And make sure to subscribe to our channel so you don’t miss any coming in 2022.    1. 8 Prospecting Tips For MSPs One of the things I see MSPs struggle with the most is prospecting. Watch this quick video to get my best tips you need to consider when running your next prospecting campaign. 2. Use This Little-Know Strategy To Get Other Companies To Send You Hot Leads And Clients Free Are you utilizing strategic partnerships? If…
Featured image for “The Million-Dollar Mark: Why 79% of MSPs Never Reach It”
September 20, 2021
Robin Robins

The Million-Dollar Mark: Why 79% of MSPs Never Reach It

Register For The IT Marketing Roadshow Here’s a little statistic that might shock you about the IT services industry: 79% of the people running businesses in this industry never break the million-dollar mark. And that’s even after being in business for 10 years on average or more. What’s even more surprising is 51 percent never even get to the half million-dollar mark. And that’s with all the resources, all the marketing, all the access to information and the growing demand for IT services. The industry…
Featured image for “Building Financial Strength for MSPs and IT Services Businesses”
September 20, 2021
Robin Robins

Building Financial Strength for MSPs and IT Services Businesses

Register For The IT Marketing Roadshow One of the things that smaller MSPs who are struggling screw up in their business is they don’t think in terms of building financial strength and financial leverage. These task-oriented people are thinking in terms of what needs to be done. They might be thinking, “How do we get more clients? How do we generate more MRR?” But they’re not thinking long term and they’re certainly not thinking about equity. Here I’m going to answer the questions, “How do…