A Decade Of No Marketing, No Plan And No Direction I started Cyberian Technologies in 2005 as a project integration company. In 2012, we started down the road of managed services. Somehow I drew the short straw to be in charge of sales and marketing, of which I had very minimal knowledge. As a business, we were essentially flying blind …
Overwhelmed And Overworked With NOTHING To Show For It My story begins where many of Robin’s clients’ stories begin. With a desperate man and his Toolkit. The year was 2011, and I was struggling. I was holding on to my previous company by a thread. Were we profitable? No. Was I overwhelmed and overworked? Absolutely. Yet, as much as I …
We Started The Year With 2 Serious Problems At the start of 2018, we had just come off a strong year with revenue up at $894,154 and our monthly recurring revenue (MRR) increased significantly at $16,415. Our goal for the year: to finally break the million-dollar mark in revenue. Having a goal is easy. ACHIEVING that goal is a whole …
Years ago, I was stuck and financially in trouble. Our gross revenue was stagnant and in many years it actually shrank. I just believed I was sitting at the crossroads of my business, and managed services was the way out of the grueling hours that were my reality. But I honestly didn’t even know WHAT managed services was, let alone …
From Zero Profit To Profiting First After eight long years in business, I had not really made any money. In fact, most years were a loss. Finally, after my best year in sales costing me $2,000, I decided I needed to make a change. I joined Robin Robins’ Producers Club. I have been a Producers Club member for almost five …
Before, I Was A Mess, My Business Was Bleeding And I Was $172,000 In Debt! Before I joined Robin Robins’ Producers Club, I was a real mess. After years of doing the same thing over and over again and somehow expecting to see different results, I knew I needed a serious change. My business was hemorrhaging money, I owed $172,000 …
Accidents, Flooding And A Heart Attack Couldn’t Stop Super Dave I was introduced to Robin and enrolled in her program several years ago. Like many newbies, I faced the challenge of not knowing how to really get started, but I took a stab, dove in and began implementing Robin’s strategies. As my momentum was gearing up, I had a serious …
Revenues Stable. MRR Stable. Profits Stable. We’ve been aggressively using Robin’s marketing for three years now. Year one = 28% growth. Year two = 17% growth. This year, we stayed about the same in terms of revenues, monthly recurring revenue (MRR) and profits. We really spent this year stabilizing our business and preparing for next year. We personally grew a …
Fired By My Mother-In-Law… I never went to college because I was more interested in goofing off and going to concerts. That is, until I met Tara. Within three months, we were engaged and I realized I had to do something to make money. Since I liked computers, I landed my first tech job a mere two months prior to …
Losing a client worth $1,200 in MRR early in the year was a reminder that we were going to have to step up our game. And we did! Today, we religiously mail out our printed McCartys IT Newsletter to all of our customers and leads. As for direct mail campaigns, the Bad Date letters were a big success for us. …
