The 12-Month Marketing Plan For MSPs And IT Services Companies
Click here to download ‘The 12 Months Of IT Services Marketing’ Document To Follow Along During This Video
How To Create Raving Fan MSP Clients Through Amazing Customer Service
One of the things we all want as business owners is not only more customers, but better quality customers…ones that appreciate us, see value in what we do and who are champions for us in the marketplace referring more clients and telling others about us. But the reality is, great customers aren’t just walking around…truth is, they need to be …
5 HUGE Pricing Mistakes Most MSPs Are Making – Are You Guilty?
1. Pricing your services in the same manner as everyone else. When most MSPs go into business, they look around and talk to all the other MSPs in the business, their contracts and what they are delivering and then model THEIR services after what they see. What they don’t realize is that what they’re doing is building a commodity—a service …
How To Sell The Value Of Your Managed Services Offering
Do you struggle to get prospects to understand the value of your managed services offering and NOT beat you up on price? Watch this video to discover how to get a client to see the value of your managed services offering and overcome the price objection.
Where To Start When Creating A Marketing Plan For Your MSP Business
In this video, Robin Robins will talk about where you need to START when creating a marketing plan for your managed services business. If you sell IT services, this marketing plan approach will get you off to the right start.
Back To School Marketing – Lesson 2 – USP 101: Why Should I Choose You Over Any And Every Other Option Available To Me?
The above is one of the most basic, fundamental questions we need to answer for our customers. Recently a new member, Anthony Hernandez of Full Service Tech, Inc. asked “How do I develop an effective USP?” The longer, more detailed and accurate answer is found in both the Toolkit and Blueprint with exercises provided for doing client and market research. …
Back To School Marketing 101: Lesson 1 Lead Generation – How To Keep The Pipeline Full
In a recent conversation I was having with Verne Harnish, author of the Rockefeller Habits, he mentioned the #1 KPI to watch for growth in a company was “lead generation.” In another interview I did with Paul Chishom, the CEO of mindSHIFT, he also referenced “sales pipeline management” as the #1 reason for taking mindSHIFT from $5 million to $120 …
5 Easy Ways To Instantly Make Your Web Site Sell Better
One of the best revolutions to happen in the marketing world is online or web site marketing. The cost of developing and hosting a web site is infinitely insignificant to the amount of money it can generate. Unlike other advertising mediums like direct mail, yellow pages, networking, etc., a web site works 24/7/365, the results are instant, and you can …